Nielsen OOH TV Viewing Integration into National TV – Let’s Not
By Patrick Pipkin, Media Director Earlier this month, Nielsen announced that it would continue to move forward with the integration […]
Archive
These are blogs posted pre 2024.
MHP’s Jones joins AUFC board of directors
Mangan Holcomb Partners’ Colbie Jones, of Stuttgart, has been elected to serve on the Arkansas Urban Forestry Council (AUFC), a
Creative in Omnichannel Brand Building
A TraDigital™ creative approach ensures consistency of message across a brand’s platforms.
Seeing the Big Picture with TraDigital™ Marketing
TraDigital™ planning gives our clients that big picture advantage of being able to see all the details of the marketing plan come together.
Mangan Holcomb Partners/Team SI Promotes Blackmon to Senior Account Executive
Kelsey Blackmon has been promoted to senior account executive at Mangan Holcomb Partners/Team SI (MHP/SI). In her new role as
It’s Real: TraDigital™ Omnichannel Marketing Brings Messages and Consumers Together
TraDigital™ omnichannel marketing from MHP/Team SI is the holistic marketing and brand experience for your audiences.
If All You Have Is a Hammer… You Could Get Hammered by the Competition
Marketers and agency strategists need a team of vertical experts representing all the key disciplines to complement their own expertise and experience to develop a TraDigital™ omnichannel plan that tests, then leverages every appropriate tool in the toolbox to achieve marketing objectives.
Hiring and training TraDigital™-minded employees
MHP/Team SI has ingrained TraDigital™ tactics in all facets of our organization, including in our training and recruiting efforts. We work to offer a TraDigital™ environment where our employees grow their skills in both traditional and digital marketing. Not only does this lead to well-rounded employees, but it means our employees are able to implement well-rounded campaigns for our clients.
Self-Serve Ad Platforms for Small and Midsize Businesses, New Business Prospects
Written by Bobby Ampezzan Our parents recall the days when a newspaper ad for home appliance repairs or a TV
Video Marketing in a COVID-19 World
Friday, March 13, 2020, was the last day the majority of our staff was physically together. Since then – like
