Why Your Sales Dip During Back-to-School, Holidays, and Spring Break (and What to Do About It)
As marketers, we spend a lot of time analyzing numbers, optimizing campaigns, and trying to pinpoint exactly why leads and […]
Shopper Marketing
Shopper Marketing Trends: When even is Black Friday?!
For decades, Black Friday kicked off the holiday season for shoppers on the day after Thanksgiving. Great deals were offered
Data Privacy & Shopper Marketing
Data is king in shopper marketing. Whether you’re running a brick-and-mortar store or you’re building an ecommerce presence, it’s quite
Ethical Marketing – 2022 Marketing Predictions
How We Market Ethically, Preserve Consumer Privacy, and Still Get Results The past couple years has seen consumer behavior change
